Monday, October 25, 2010

Single Seattle Starbucks serving beer and wine

Alcohol product sales at E. Olive Way Starbucks

At the East Olive Way Starbucks in Seattle, there will soon be a new addition to the menu. The ale and wine might or may not be offered at other Starbucks stores. A new outlet for their merchandise, Northwest producers say, could well be a great opportunity.

Ale and wine at Starbucks

The E. Olive Way Starbucks store in Seattle began selling beer and wine yesterday. Right now, this is the only Starbucks that has expanded like this. Although it’s the only one, it’s expected to go to other stores too if it goes well. This can be a intelligent move for Starbucks. The business for Starbucks in the afternoon is dead. About 70 percent of business comes in before 2 p.m. 1 way they tried to get more business later within the afternoon was pushing the “treat receipt” which let customers buy a drink after 2 for $2 with their receipt from earlier in the day. This hasn’t helped as much as the business needs it to. The beer and wine being sold might boost afternoon business dramatically. This may lead to an increase in same-store product sales as well.

Northwest producers opportunity

Northwest wineries and breweries are likely excited for the possibility had with Starbucks changing towards marketing ale and wine. The E. Olive Way store is featuring wines from Ste. Michelle, Hedges Family Estate and other Northwestern vineyards. The beers offered consist of well-known Northwest brews. Seems like that wine and beer might be introduced to the world within the way that Starbucks introduced different coffees to the world.

What will wine and ale from Starbucks require me to pay?

There is the concern of cost when it comes to wine and ale at Starbucks. Numerous want to know if it will be expensive. The best cup of coffee is cheaper than a glass of wine that is not even that good, according to Starbucks officials. However, Starbucks has had a large hand in getting Americans to order a triple-shot no-foam double-chocolate mocha rather than just “coffee.”. With $4 coffee drinks being normal, are customers going to need a no no fax payday loans no credit check to pay for wine?

Articles cited

Beyond the bottle

beyondthebottle.com/blog/2010/10/starbucks-serving-wine-beer-seattle.html

Newsfeed.com

newsfeed.time.com/2010/10/19/from-one-addiction-to-the-next-starbucks-to-offer-beer-and-wine/



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